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burson-marsteller [2022/12/07 20:22]
pamela | burson-marsteller [2022/12/07 20:27] (current)
pamela |
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| B-M has performed "lucrative work" for [[:Unilever]], [[:AstraZeneca]], and [[:GlaxoSmithKline]] -- which perform animal testing -- according to the Daily Mail.[26] | B-M has performed "lucrative work" for [[:Unilever]], [[:AstraZeneca]], and [[:GlaxoSmithKline]] -- which perform animal testing -- according to the Daily Mail.[26] |
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| 2010: Representation of "Suicide Factory" Foxconn | 2010: Representation of "**Suicide Factor**y" Foxconn |
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| In 2010, "after nine separate incidents involving workers leaping to their deaths as a result of overly strenuous working conditions," Chinese megafactory and outsourced producer of [[:Apple]] products Foxconn was labeled "the suicide factory." So, facing an "international PR nightmare," the company hired Burson-Marsteller. [[:Mark Penn]] told Ad Age that "there are certain outreaches we have assisted them with" -- including "an all-access Bloomberg Businessweek cover story in mid-September. In the article, which included interviews with employees about working conditions, Mr. Gou discussed his company, his personal life and the suicides. He admitted that it wasn't until the fifth one that he decided to do something different. (And it wasn't until after the ninth suicide that the company sought the help of a PR agency adept at handling a crisis.)"[27] | In 2010, "after nine separate incidents involving workers leaping to their deaths as a result of overly strenuous working conditions," Chinese megafactory and outsourced producer of [[:Apple]] products Foxconn was labeled "the suicide factory." So, facing an "international PR nightmare," the company hired Burson-Marsteller. [[:Mark Penn]] told Ad Age that "there are certain outreaches we have assisted them with" -- including "an all-access Bloomberg Businessweek cover story in mid-September. In the article, which included interviews with employees about working conditions, Mr. Gou discussed his company, his personal life and the suicides. He admitted that it wasn't until the fifth one that he decided to do something different. (And it wasn't until after the ninth suicide that the company sought the help of a PR agency adept at handling a crisis.)"[27] |
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| **2008:** Pushing Ethanol | === 2008 Pushing Ethanol === |
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| Burson-Marsteller's [[:Neil Grace]] works with [[:Monsanto]], [[:Dupont]], [[:Archer Daniels Midland]] pushing their front group the [[:Alliance for Abundant Food and Energy]], announced July 24, 2008. The Washington Post reports, "A group of the world's biggest agribusiness companies announced it will use lobbyists on Capitol Hill and national ads to build the case for fuels such as **ethanol and biodiesel**, even as grain prices climb worldwide. The **biofuels industry** has blossomed under federal mandates requiring the United States to increase alternative fuel usage by 2009. The mandates are under attack from groups who blame the new industry for rising food prices that have sparked riots and hoarding in several countries. ... The alliance has a budget of several million dollars for the campaign, but it did not disclose the exact amount."[29] | Burson-Marsteller's [[:Neil Grace]] works with [[:Monsanto]], [[:Dupont]], [[:Archer Daniels Midland]] pushing their front group the [[:Alliance for Abundant Food and Energy]], announced July 24, 2008. The Washington Post reports, "A group of the world's biggest agribusiness companies announced it will use lobbyists on Capitol Hill and national ads to build the case for fuels such as **ethanol and biodiesel**, even as grain prices climb worldwide. The **biofuels industry** has blossomed under federal mandates requiring the United States to increase alternative fuel usage by 2009. The mandates are under attack from groups who blame the new industry for rising food prices that have sparked riots and hoarding in several countries. ... The alliance has a budget of several million dollars for the campaign, but it did not disclose the exact amount."[29] |
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| **2008: Nuclear Industry** | === 2008: Nuclear Industry === |
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| In February 2008, the nuclear company Exelon paid Burson-Marsteller $230,627.05, coded as "public affairs." Exelon said the work involved the Exelon-funded pro-nuclear group [[:New Jersey Affordable, Clean, Reliable Energy Coalition]] (NJ ACRE) and strengthening local support for "the renewal of the Oyster Creek nuclear power plant's operating license." The payments covered Burson-Marsteller's work between June and November 2007, which included carrying out a poll and setting up "speaking engagements and events for [[:Patrick Moore]]."[34] | In February 2008, the nuclear company Exelon paid Burson-Marsteller $230,627.05, coded as "public affairs." Exelon said the work involved the Exelon-funded pro-nuclear group [[:New Jersey Affordable, Clean, Reliable Energy Coalition]] (NJ ACRE) and strengthening local support for "the renewal of the Oyster Creek nuclear power plant's operating license." The payments covered Burson-Marsteller's work between June and November 2007, which included carrying out a poll and setting up "speaking engagements and events for [[:Patrick Moore]]."[34] |
| B-M has worked for the nuclear company Entergy for several years. "In April 2002, Entergy's communications director told O'Dwyer's PR Daily that the firm had been hired "mainly for the Indian Point issues" -- the security and environmental concerns raised by the company's Indian Point nuclear power plant, located outside New York City -- "but its work now includes handling the overall image of the company." In 2003, Entergy created the "Coalition Against Shutting Down Vermont's Electricity Options" and spent $200,000 to oppose a citizen campaign to close the company's Vermont Yankee nuclear plant in | B-M has worked for the nuclear company Entergy for several years. "In April 2002, Entergy's communications director told O'Dwyer's PR Daily that the firm had been hired "mainly for the Indian Point issues" -- the security and environmental concerns raised by the company's Indian Point nuclear power plant, located outside New York City -- "but its work now includes handling the overall image of the company." In 2003, Entergy created the "Coalition Against Shutting Down Vermont's Electricity Options" and spent $200,000 to oppose a citizen campaign to close the company's Vermont Yankee nuclear plant in |
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| 2012."[35] | |
| 2007: Conflict of Interest: [[:Mark Penn]], [[:Hillary Clinton]], and Colombia | 2007: Conflict of Interest: [[:Mark Penn]], [[:Hillary Clinton]], and Colombia |
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| On Media: "If it bleeds, it leads" | On Media: "If it bleeds, it leads" |
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| Speaking to a 1997 Public Affairs Council conference Jim McAvoy, who went on to work as the head of B-M Media Practice summed up the news media's prioritization as "If it bleeds, it leads." [1] | Speaking to a 1997 Public Affairs Council conference Jim McAvoy, who went on to work as the head of B-M Media Practice summed up the news media's prioritization as "If it bleeds, it leads." ((https://web.archive.org/web/20121019032647/https://www.sourcewatch.org/index.php/Burson-Marsteller)) |
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